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Product Team

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Latest activity by Product Team
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    Product Team created an article,

    Engagement Rate Calculation

    Engagement Rate Formula: Engagement Rate = Engagements / Base Metric Where: "Base Metric" is Followers OR Reach OR Impressions OR Views "Engagements" is defined below. KEY: ENGAGEMENTS: Youtube: ...

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    Product Team created an article,

    FAQs: Engagement Rate

    How is engagement rate calculated? Engagement rate is calculated as (Sum of Engagements from all posts) / (Sum of Followers at Time of Post for All Posts). One can interchange “followers” in denomi...

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    Product Team created an article,

    Audience Breakdown

    Audience breakdown in campaign reporting is based off of each creator’s unique audience, broken down by social platform when able. CreatorIQ uses a transparent methodology on defining a creator’s “...

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    Product Team created an article,

    Discovery Search - Getting Started

    The Discovery tool allows you to search across CreatorIQ's robust network of content creators.    To access Discovery simply click on the "Discovery" tab on the top menu bar.    Discovery allows yo...

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    Product Team created an article,

    User Login and Password Reset Process

    (Effective: 02/2018) We have updated our user identity/management system to provide a more robust and secure user authentication experience. With this update, users are now required to: Create a p...

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    Product Team created an article,

    Google Analytics Metrics

    When linking accounts with Google Analytics, you are able to pull in relevant metrics at the account level. Uniques -  Number of Uniques in the Last 30 days Avg Uniques - Avg Monthly Unique Visit...

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    Product Team created an article,

    Campaign Metrics Definitions

      Exposure Metrics Cumulative Followers (Potential Impressions) - Total number of followers multiplied by the number of posts of all posting accounts. Followers (Potential Reach) - Total number of...

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    Product Team created an article,

    Linking Instagram Insights Business Accounts

    In order to take advantage of the benefits of Instagram Insights within CreatorIQ, one must link their Instagram account using the Link Accounts Page. This functionality is provided by the Facebook...

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    Product Team created an article,

    Using the Instagram Insights API

    Instagram Insights Now Available: Now Instagram account owners can link their Instagram business accounts on the link accounts page to provide direct access for CreatorIQ to pull in their Instagram...

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    Product Team created an article,

    Creator Profile Social Tab Revamped

    We've revamped the Creator Profile Social Tab, which includes cleaning up the overall UI and adding the ability to drill into each account to get more insights in a quick visual way.  Cleaner Summa...