Will Campaign Codes still be available?
Yes, TikTok's Campaign Codes will still be available! The codes will continue to generate in new campaigns.
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Tip: Campaign Codes can be a backup plan if a creator doesn't upload their Branded Content through their unique Invite Link.
What's the difference between Campaign Codes and Campaign Invite Links?
TikTok Campaign Invite Links is a streamlined version of Campaign Codes for creators.
With Campaign Codes, previously, creators had to manually add and use a different code for each planned Branded Content video.
Now, creators can click their unique Campaign Invite Link and directly upload their video(s) through the app – which will automatically enable the Branded Content toggle. Moreover, they can reuse their Invite Link up to 10 times if you plan to collaborate on additional Branded Content!
To learn more, visit TikTok: Benefits of Campaign Invite Links.
With Campaign Codes, previously, creators had to manually add and use a different code for each planned Branded Content video.
Now, creators can click their unique Campaign Invite Link and directly upload their video(s) through the app – which will automatically enable the Branded Content toggle. Moreover, they can reuse their Invite Link up to 10 times if you plan to collaborate on additional Branded Content!
To learn more, visit TikTok: Benefits of Campaign Invite Links.
Why doesn't a creator have the Paid Partnership badge on their Branded Content video?
If the Paid Partnership badge is not appearing, this can signal:
â–¸ The creator uploaded their video recently; the badge appears within 24 hours.
â–¸ The creator did not upload their video through their unique Campaign Invite Link.
If it's the latter and their Campaign Invite Link wasn't used, your team will see the
(or alert) badge on their video. This means the creator must manually add their Campaign Code to comply with TikTok's guidelines; otherwise, their post is at risk of being removed.
â–¸ The creator uploaded their video recently; the badge appears within 24 hours.
â–¸ The creator did not upload their video through their unique Campaign Invite Link.
If it's the latter and their Campaign Invite Link wasn't used, your team will see the
What happens if a creator doesn't upload Branded Content through their Invite Link?
The creator's video is at risk of potentially being removed for not following TikTok's guidelines. Your team, moreover, will see the
(or alert) badge to notify your team of this risk.
To ensure their video doesn't get taken down, you can privately message the creator their Campaign Code so they can manually add the code to their post in the TikTok app.

To ensure their video doesn't get taken down, you can privately message the creator their Campaign Code so they can manually add the code to their post in the TikTok app.
Have questions? Don't hesitate to contact us!