With Invite Links, you can send creators a unique URL they can upload to their Branded Content videos. Uploading these links automatically enables TikTok's Branded Content toggle to ensure all content includes the Paid Partnership label for compliance.
Warning: If Branded Content is posted without using an Invite Link, this is considered non-compliant with TikTok's policies and is at risk of being removed by TikTok.
Invite Links are automatically generated for each participating creator when creating a new TikTok campaign. Creators can reuse their unique link up to 10 times.
After, creators can find their Invite Link through their Campaign Details Page. Once ready to publish their video, creators can click the link to enable the Branded Content toggle – TikTok's API and CreatorIQ will take care of the rest!
Tip: For older TikTok campaigns, each participating creator must have their Invite Links manually added in through their Requirements sub-tab. The creator, furthermore, must re-upload their content through their Creator Dashboard if Content Approval is enabled.
- Navigate into your TikTok campaign.
- In the Creators tab, click on the influencer to expand their Summary sub-tab.
- Select the Requirements sub-tab.
- Click
(or Edit).
- In the requirements row, scroll to the right.
- Delete the old requirement(s) by clicking
(or Clear this post schedule).
- After, click + Add Post Requirement.
- Select TikTok; repeat this step if the creator needs to complete more than one requirement.
- Confirm these new tasks by clicking
(or Save).
- An Invite Link will now appear under the TikTok Invite Link column.
- Navigate into your TikTok campaign.
- In the Creators tab, click on the influencer to expand their Summary sub-tab.
- Select the Requirements sub-tab.
- TikTok Invite Link is the last column.
Note: Any TikTok Campaigns made before this new release will not have an automatically generated link for each participating creator.
